You may already know that social media marketing has become very effective in connecting with people around the world.

However, you may not know that the sites you are already using can work for your business, as well. The following are some tips for social media marketing, that can help you to expand your business.

Always proofread your tweets and Facebook posts before you hit that post button. Everything should look very professional. It is alright when on Twitter to use abbreviations, but make sure you use them carefully. You want your content to be clear and concise.

When you publish something new on your company blog, be sure to repost it at your social media venues. This can help alert your followers to new and relevant information on your site, making it more likely that they will stop by to check it out.

For ideas about what works and what doesn’t work on social networking sites, browse your competitors’ pages. What do they share in terms of updates? How do they format their page? Don’t be shy about modeling your own pages after these highly successful ones, but remember to also strive to include a bit of originality to set your pages apart from the rest.

Mention celebrities or influential people in your field when tweeting by using the “@” symbol. You can also get their attention by retweeting their tweets. These people will be alerted that someone tweeted and mentioned them, and they will be way more likely to retweet you!

YouTube can be a great tool for attracting visitors. A well-done YouTube video can give viewers a comprehensive overview of your business or of a product or service, so that they become interested in browsing your company’s website. If someone comes to your site already knowing what you have to offer, they are more likely to end up buying something.

One way to use YouTube to promote your business is to create videos that contain keywords related to your marketing niche. It is often the case that the top search engines will rank videos in the top of searches. While your page may not make it as the top ranked spot, your video may. Make sure you include a link to your website in your video description.


It is actually shown that the majority of readers will check out your material during business hours on weekdays! Everyone gets a few moments to slack off at work, take advantage of this knowledge. Utilize tools that allow you to write your posts anytime you want to, but they are uploaded and published during hours that you choose, including those when most people are actively online.

It is important while running a social media marketing campaign, to respond to comments and reviews in a timely manner, and to always maintain a high level of professionalism. Responding to feedback can create a resounding success if you do it, and an abject failure if you don’t, so it’s critical that you stay on top of this. You should be especially prompt about responding to negative comments or reviews. If you simply delete these posts, your reputation could suffer from it. Nevertheless, responding to them in a quick and appropriate manner can have a good effect.

Now that you’ve read this article, you should be ready to go forth and pitch your heart out! Using social media for personal affairs is fun, but you can also use it to make a profit. Social media can bring you business from around the world, and with tips like the ones in this article, you will thrive.

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Steve Welsh
Steve Welsh

Steve Welsh is the founder of NDigital Marketing formerly "The Naked Marketer". After a long career in senior management in the motor industry, driving companies to new levels of efficiency and revenue for motor manufacturers. He created and developed several businesses in commercial print, design and marketing. For the last 10 years, Steve has been consulting with business owners with marketing expertise and senior management mentoring.